The Mom Guilt Nobody Talks About When You’re Building a Business
What It Feels Like to Love Your Work, Love Your Child, and Still Feel Like You’re Failing Somewhere
There is a version of motherhood people talk about openly.
The tiredness.
The schedules.
The school drop-offs.
The birthday parties.
The endless things to remember.
There is also a version of entrepreneurship people talk about openly.
The risk.
The growth.
The late nights.
The pressure.
The excitement of building something.
What people talk about less is what happens when those two lives overlap.
Because sometimes the hardest part is not the workload.
It is the guilt.
The feeling that no matter where you are, part of you believes you should be somewhere else.
When I am working, I can think:
I should be with my son.
When I am with my son, I can think:
I should be handling the business.
And somehow, even when I am doing exactly what I chose to do, there can still be a voice in the background asking:
Am I giving enough to the other part of my life?
I'm Erica Roybal.
I'm a mother, entrepreneur, esthetics educator, and founder of Denver Dream Medspa and Colorado Aesthetics Academy.
I love being a mother.
I also love building.
Those two things are both true.
And sometimes they pull on me in opposite directions.
This is the part of entrepreneurship I do not think we talk about enough.
Mom Guilt Is Not Always About Being Away
Sometimes you can be physically present and still feel guilty.
You are at dinner.
But thinking about payroll.
You are at the park.
But checking your phone.
You are listening to a story.
But half of your brain is remembering an email you forgot to send.
That can feel worse than simply being at work.
Because technically, you are there.
But your attention is divided.
That has been one of the hardest things for me to notice in myself.
Presence is not only about location.
It is about attention.
And attention is much harder to protect.
The Business Never Feels Finished
One of the biggest reasons guilt becomes so persistent is that business does not have a natural stopping point.
There is always:
Another email.
Another problem.
Another opportunity.
Another client.
Another employee need.
Another strategy.
Another number to improve.
The work will take as much of your life as you allow it to.
It does not tell you:
You have done enough today.
You have to decide that for yourself.
And when you are ambitious, that can be very difficult.
I Used to Think I Would Earn the Right to Slow Down
I think a lot of entrepreneurs tell themselves some version of this.
Once the business is stable...
Once revenue hits this number...
Once I hire the right people...
Once this project is done...
Once we move...
Once we launch...
Then I will slow down.
Then life happens.
The next goal appears.
The next problem appears.
The business gets bigger.
And somehow, the quiet season never arrives.
I learned that if I wanted space in my life, I could not wait for the business to create it for me.
I had to create it myself.
There Is Guilt in Wanting More
This is another part people do not always say out loud.
Sometimes motherhood creates a strange pressure to become smaller.
You love your child.
So maybe you should want less.
Work less.
Build less.
Care less about your career.
Be satisfied with less ambition.
I do not believe that.
I can love my son deeply and still want a meaningful career.
I can want financial success.
I can want to build businesses.
I can want to create something with my name on it.
I can want to mentor other women.
I can want to see what I am capable of.
Wanting more for myself does not mean I want less for my child.
Those things can exist together.
But Ambition Has a Cost
I also do not want to pretend ambition is free.
It costs time.
Energy.
Attention.
Sometimes sleep.
Sometimes flexibility.
Sometimes peace.
Sometimes it means saying no to things.
Sometimes it means missing something.
That is real.
I think the most honest version of ambition is not pretending there is no cost.
It is deciding whether the cost is worth it.
The Hardest Guilt Is Often Invisible
Nobody sees the internal negotiation.
Should I stay late?
Should I leave?
Should I take this meeting?
Should I answer this message?
Should I work while he is asleep?
Should I rest instead?
Should I pursue this opportunity?
Will I regret saying no?
Will I regret saying yes?
There is rarely one perfect answer.
That is what makes it hard.
Sometimes I Feel Guilty for Working
This is the obvious one.
There are moments when I know the business is getting more of me than I want it to.
A long day.
A stressful week.
A major project.
A time when I am physically gone more than usual.
And I notice it.
That guilt can be heavy because motherhood makes time feel incredibly finite.
Your child is only this age once.
That thought can make almost any work obligation feel too important and not important at all at the same time.
Sometimes I Feel Guilty for Not Working
This one surprised me more.
I can be with my son and still feel behind.
I know there are things waiting.
People waiting.
Decisions waiting.
And part of me feels irresponsible for not handling them.
That is the strange thing about being the owner.
There is always something you could be doing.
So taking time away can sometimes feel like you are choosing not to do your job.
Even when taking time away is exactly what you need.
Motherhood Made Me Realize How Much of My Identity Was Tied to Productivity
This was uncomfortable.
If I am not producing...
Am I still accomplishing?
If I am not working...
Am I wasting time?
If I am not building...
Am I falling behind?
Those are unhealthy questions when they become automatic.
Motherhood has forced me to separate:
My value as a person
from:
My output.
That sounds simple.
It has not been simple for me.
My Son Does Not Measure Me by My Productivity
He does not care how many emails I answered.
He does not care how much revenue the business produced.
He does not care what our SEO rankings are.
He does not care how many employees I manage.
He notices:
Did I listen?
Did I show up?
Did I put my phone down?
Did I laugh?
Did I remember what mattered to him?
That has changed the way I think about what counts.
Children Experience Our Ambition Differently Than We Do
To me, working late may mean:
Protecting the business.
Creating opportunity.
Building financial stability.
Making progress.
To a child, it may simply mean:
Mom is busy.
That does not mean the work is wrong.
It means both experiences can be true.
Understanding that has made me more thoughtful about how I explain my work and how I protect time with him.
I Do Not Want My Son to Think He Was Competing With My Business
This is one of the things I think about most.
I want him to know that I worked hard because I wanted to create a good life for us.
But I do not want that message to become:
The business always came first.
That is not what I want him to remember.
And memory is built in small moments.
That is what makes this difficult.
Guilt Can Make You Overcorrect
Sometimes I have felt guilty about working too much and then thought:
I should pull back from everything.
That can create a different problem.
If I abandon things that matter to me, I may become resentful.
That is not the answer either.
The goal is not to choose between:
Motherhood.
And ambition.
The goal is to build a life where both can exist without one completely erasing the other.
I Am Still Learning How to Be Ambitious Without Being Consumed
That is probably the best way I can describe it.
I want big things.
I also want a real life.
I want to build companies.
I also want to be at the park.
I want to grow.
I also want quiet.
I want financial independence.
I also want time.
I want to be proud of what I built.
I also want my son to feel proud of how I showed up for him.
Those goals do not always fit neatly together.
But they matter to me equally.
I Have Had to Learn That Being Needed Is Addictive
When you are the owner, everyone needs you.
That can feel validating.
You feel useful.
Important.
Central.
But being needed all the time can become a trap.
Because if everyone needs you, you can justify working constantly.
I had to start asking:
Does this actually need me?
Or:
Am I used to being the person who handles everything?
That distinction matters.
Delegation Became Personal
Delegation is usually talked about like a business strategy.
For me, it became a motherhood strategy too.
If someone else can responsibly handle:
Scheduling.
Client follow-up.
Administrative work.
Routine decisions.
Inventory.
Then I get part of my attention back.
That matters.
Not because I want to do less.
Because I want to decide where my energy belongs.
I Had to Stop Treating Help Like Failure
There is a strange pride in doing everything yourself.
Especially when you built something from nothing.
But doing everything yourself is not always strength.
Sometimes it is poor design.
Childcare.
Employees.
Managers.
Professional advisors.
Family support.
Systems.
Those things do not mean I did not build the life I have.
They are part of how I built it.
There Is No Award for Being the Most Exhausted Mother
This sounds obvious.
But I think a lot of us still behave like there is.
We wear exhaustion like proof that we care.
About work.
About our children.
About everyone.
I am trying to stop measuring commitment by how depleted I am.
Exhaustion is not the same thing as devotion.
I Used to Think Rest Had to Be Earned
Finish everything.
Then rest.
The problem is:
Everything is never finished.
There is always more.
So if rest is a reward for completion, entrepreneurs may never earn it.
I have had to change that mindset.
Rest is not what happens when everything is done.
Sometimes it is what makes it possible to keep going.
I Have Missed Things
I think honesty matters here.
There have been times I worked when I wish I had not.
Times I was distracted.
Times I was too focused on the next problem.
Times I know I could have been more present.
I do not want to pretend those moments never happened.
They did.
What matters now is that I notice them.
And I try to make different decisions when I can.
Guilt Can Be Useful if It Becomes Information
I do not think every uncomfortable feeling should be immediately dismissed.
Sometimes guilt tells you:
Something matters.
You are out of alignment.
You need to make a change.
The problem is when guilt becomes a permanent background noise that says:
You are failing no matter what you do.
That version is not useful.
I try to ask:
Is this guilt telling me something important?
Or:
Is it simply punishing me for being unable to exist in two places at once?
That question helps.
There Are Days When One Part of My Life Wins
Some days, work wins.
Some days, my son wins.
Some days, I win.
That is real life.
I stopped expecting every day to look perfectly balanced.
I care more about the pattern over time.
I Think in Seasons Now
There may be a season where I work more.
A season where I step back.
A season where the business grows quickly.
A season where I stabilize.
A season where motherhood needs more from me.
A season where I have more capacity again.
I no longer expect every year of my life to have the same rhythm.
That has given me more peace.
Motherhood Made Me Better at Saying No
Not perfect.
Better.
There are opportunities that might have impressed me more before.
Now I ask:
How much time will this take?
How much mental space?
How much management?
How much does it pay?
What does it actually create?
What will I give up to make room for it?
Not every opportunity is worth the cost.
I Am Learning That "Not Now" Is a Powerful Answer
I do not have to say yes.
I do not always have to say no either.
I can say:
Not this year.
Not this quarter.
Not while my son needs me more.
Not while the business is already consuming enough.
Timing matters.
A good opportunity at the wrong time can still be the wrong decision.
I Have Had to Stop Comparing Myself to Women With Completely Different Lives
This is a dangerous trap.
You see someone who:
Posts every day.
Travels.
Launches constantly.
Opens locations.
Works late every night.
And you think:
Why am I not doing more?
But you do not know:
Her childcare.
Her relationship structure.
Her team.
Her finances.
Her support.
Her responsibilities.
Comparison without context is meaningless.
I am trying to build around my actual life.
Not someone else's.
My Capacity Is Not a Moral Issue
This is something I wish more women believed.
If I do not have capacity for something, that does not mean I am:
Lazy.
Unmotivated.
Weak.
Uncommitted.
It means I have limits.
Everyone does.
The question is whether I respect them before they become burnout.
Motherhood Has Made Me Care More About Sustainable Success
I do not want success that only works if I:
Never stop.
Never get sick.
Never take time off.
Never have family needs.
Never change.
That is too fragile.
I want businesses built around real life.
That means:
Systems.
People.
Reserves.
Leadership.
Flexibility.
That is a much more interesting goal to me now.
The Guilt of Missing Work Is Easier to Fix Than the Guilt of Missing Childhood
This is one of the thoughts that stays with me.
Work is replaceable in ways childhood is not.
I can reschedule.
Delegate.
Rebuild.
Make more money.
Create another opportunity.
I cannot replay an age.
That does not mean I never work late.
It means I try to remember what is actually irreversible.
I Want My Son to See That His Mother Had a Life She Cared About
I do not want to disappear into motherhood either.
I want him to see:
That I loved him deeply.
And that I also had goals.
Ideas.
Work.
A mind of my own.
I think there is something valuable in that.
I want him to grow up believing women can be:
Loving mothers.
And ambitious people.
At the same time.
I Hope He Sees the Work, Not Just the Results
I want him to understand that businesses are built.
They do not appear.
I want him to see:
Persistence.
Problem-solving.
Responsibility.
Learning.
Recovery.
I want him to know that hard things are often built slowly.
That lesson matters to me.
I Also Hope He Sees Me Stop
This is just as important.
I want him to see me close the laptop.
Put the phone down.
Say no.
Rest.
Be present.
Because I do not want him learning that success requires permanent exhaustion.
I want him to understand that boundaries are part of adulthood too.
The Guilt Around Childcare Is Real
This is something mothers talk about quietly.
You use childcare because you need to work.
Then you sometimes feel guilty that you are paying someone else to be with your child so you can work.
But the work may be:
Paying for the childcare.
Paying for the home.
Building the stability.
Creating the future.
That complexity is real.
I have stopped thinking of support as evidence that I should be doing more myself.
Support is part of how families function.
Using Help Does Not Mean Someone Else Is Raising Your Child
This matters.
Childcare does not replace motherhood.
School does not replace motherhood.
Family help does not replace motherhood.
A support system supports the parent.
That is different.
I am still his mother.
Help allows me to perform other responsibilities and still return to that role with more capacity.
I Am Trying to Stop Feeling Guilty About Every Version of My Life
Working.
Not working.
Using childcare.
Taking time off.
Being ambitious.
Being tired.
Wanting more.
Wanting less for a season.
Eventually, the guilt becomes so contradictory that it cannot possibly all be right.
That realization has helped me.
Sometimes the Best Thing I Can Give My Son Is a Mother Who Is Not Completely Depleted
This is another reason I care more about systems and boundaries now.
Being physically present but exhausted, distracted, and resentful is not necessarily the goal.
I want enough room in my life to actually enjoy him.
That requires protecting some energy.
Not just time.
I Still Get It Wrong
I think this matters to say.
There are still days when:
I work too much.
I check my phone when I should not.
I mentally bring work home.
I say yes when I should say no.
I feel guilty.
I overcompensate.
I get tired.
I do not want to turn this into another article where the ending is:
And now I have figured it all out.
I haven't.
I am getting better at noticing.
That is different.
Maybe the Goal Is Not to Eliminate Mom Guilt
Maybe the goal is to become more intentional about what deserves it.
If I missed something because I chose a meaningless work task that could have waited, maybe that feeling is useful.
If I am feeling guilty simply because I cannot be a full-time CEO and a full-time stay-at-home mom simultaneously, maybe I can let that one go.
I am learning the difference.
What I Tell Myself When the Guilt Gets Loud
I remind myself:
My son is loved.
He knows I love him.
I am building for both of us.
My work matters.
My relationship with him matters more.
One busy week does not define our relationship.
One missed email does not define my business.
I do not have to optimize every hour.
I am allowed to be a person.
I No Longer Want to Win at Work and Lose at Life
That sentence summarizes a lot of what motherhood has changed for me.
I want businesses that succeed.
I want to grow.
I want financial independence.
I want professional impact.
But I do not want to arrive at some impressive business milestone and realize the cost was everything outside of it.
That would not feel like success to me.
The Question I Ask More Often Now
Instead of only asking:
"Is this good for the business?"
I also ask:
"Is this good for our life?"
Sometimes the answer is yes to both.
Those are my favorite decisions.
Sometimes it is good for the business and terrible for my life.
That requires more thought.
There Is No Perfect Working Mother
There is no schedule that eliminates every conflict.
No productivity app.
No morning routine.
No delegation strategy.
No team structure.
No amount of money.
Motherhood involves competing needs.
Business involves competing needs.
Sometimes you simply have to choose.
And then accept that choosing one thing means not choosing something else.
That is adulthood.
It is also one of the hardest parts of motherhood.
What I Wish More Successful Women Talked About
I wish we talked more about:
The guilt.
The childcare.
The missed things.
The mental load.
The cost of ambition.
The days you want to quit.
The days you love your work.
The fact that both can happen on the same day.
The ways success changes.
The ways motherhood changes you.
Not because women need another reason to feel bad about working.
The opposite.
Because pretending it is effortless can make other mothers feel like they are the only ones struggling.
They are not.
You Can Love Your Child and Love Your Work
I think this is the heart of it.
Those loves do not have to compete for legitimacy.
I do not need to apologize for loving my work.
And I do not need to apologize for choosing my son over work when that is what matters.
Both belong in my life.
The challenge is deciding how much space each gets in each season.
What I Hope My Son Understands One Day
I hope he understands that I worked because I was trying to build something.
For myself.
For him.
For our future.
I hope he also knows that no business accomplishment ever mattered more to me than being his mother.
I hope he remembers:
The work.
And the presence.
The ambition.
And the love.
The building.
And the moments when I stopped building long enough to simply be there.
What I Want Other Working Mothers to Know
If you are feeling pulled in two directions, that does not necessarily mean you are doing something wrong.
You may simply care deeply about two important parts of your life.
You are allowed to:
Build.
Parent.
Want more.
Slow down.
Ask for help.
Change your mind.
Use childcare.
Protect your career.
Protect your family.
There is no perfect formula.
There is only your life.
And you are allowed to design it differently than someone else.
Frequently Asked Questions About Mom Guilt and Entrepreneurship
Is mom guilt normal for working mothers?
Many working mothers describe guilt around time, attention, childcare, missed moments, and career ambition. For me, the most difficult version is feeling as though I should always be somewhere other than where I am.
How do you stop feeling guilty about working as a mom?
I do not think I have eliminated guilt. I try to separate useful guilt from impossible expectations, protect meaningful time with my son, create stronger boundaries, and remind myself that providing financially and building a career are also forms of care.
Is it selfish to want a career when you are a mother?
I do not believe so. I think motherhood and ambition can coexist. Wanting meaningful work, financial independence, creativity, and professional growth does not reduce how much you love your child.
How do you stay present with your child when you own a business?
This is something I continue working on. I try to create periods where my attention is intentionally protected, reduce unnecessary owner dependency in my businesses, delegate more, and become more aware when I am physically present but mentally working.
How do you handle guilt about childcare?
I remind myself that childcare is support, not replacement. It allows me to work, provide, and build while my son is cared for. Having help does not make me less of a mother.
How do you balance work and motherhood?
I think more in terms of seasons and priorities than perfect balance. Some periods require more business focus, while others require more family focus. I try to evaluate whether the overall life I am building still reflects what matters to me.
Can you be a successful entrepreneur and a present mom?
I believe you can, but I do not think it happens automatically. It requires boundaries, systems, delegation, support, and being willing to define success differently than simply maximizing growth.
How do you deal with feeling behind in business after taking time for your child?
I remind myself that not every opportunity must happen immediately. Businesses can be rebuilt, strategies can change, and some growth can wait. Childhood does not offer the same flexibility.
Does motherhood make you less ambitious?
It did not make me less ambitious. It made me more selective about what deserves my ambition.
I'm Still Learning What Enough Looks Like
That may be the hardest part.
How much work is enough?
How much time is enough?
How much money is enough?
How much growth?
How much presence?
There is no universal number.
I think I will probably keep adjusting the answer as my son grows and my businesses change.
For now, I am trying to stop measuring a good life by whether I completed everything.
I want to measure it by whether I was present for the things that mattered.
Whether I built something meaningful.
Whether I loved well.
Whether the work created choices.
And whether my son grows up knowing that he was never the thing I was working around.
He was one of the biggest reasons I was working in the first place.
— Erica Roybal
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Why I Stopped Trying to Perfectly Balance Motherhood and Entrepreneurship
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About Erica Roybal
Erica Roybal is an esthetics educator, entrepreneur, permanent makeup artist, author, and founder of Denver Dream Medspa and Elite Aesthetics Academy. Her experience spans professional esthetics, permanent makeup, cosmetic aesthetics, education, hiring and training providers, med spa operations, marketing, and business ownership. Through EricaRoybal.com, she shares experience-based career guidance for aspiring and established estheticians who want to make informed decisions about education, employment, earning potential, specialization, and entrepreneurship.